Unstitched Premium Lawn Collection

Cross Stitch, a prominent name in the realm of Pakistani fashion, is synonymous with timeless elegance and intricate craftsmanship. Established with a vision to revive traditional embroidery techniques, the brand has become a trailblazer in the fusion of heritage and contemporary fashion in Pakistan.

The journey of Cross Stitch began in the early 2010s as a subsidiary of the Ayesha group, emanating from the cultural hub of Lahore. Founded by a visionary designer with a passion for preserving the rich embroidery heritage of the region, the brand embarked on a mission to create pieces that tell stories through the artistry of needlework. Since its inception, Cross Stitch has been celebrated for its commitment to exquisite detailing and a seamless blend of tradition and modernity.

The history of Cross Stitch is a narrative of reinventing the art of embroidery. The brand played a pivotal role in reintroducing traditional stitching techniques such as cross-stitch, hence the name while infusing them into contemporary designs. This approach garnered attention and appreciation, establishing Cross Stitch as a pioneer in reviving and redefining Pakistani embroidery.

Cross Stitch's services extend beyond the creation of clothing; they offer an unparalleled shopping experience. With flagship stores strategically located across major cities in Pakistan, the brand provides a haven for those seeking meticulously crafted ensembles.

The brand's commitment to quality is reflected in its diverse range of collections, catering to women's fashion needs with a focus on both ready-to-wear and unstitched fabrics. Each piece from Cross Stitch is a testament to the brand's dedication to preserving cultural heritage while embracing the dynamism of contemporary fashion trends. In essence, Cross Stitch continues to be a standard-bearer for sophisticated elegance, inviting individuals to indulge in the artistry of Pakistani embroidery.

You are welcome to buy the Cross Stitch collection from KonJae anytime.